Corporate Venturing for Regenerative Agriculture – Conversation with Roslyn Chua

October 29, 2023

In the eighth episode of the Future Ventures podcast, Sheetal Khullar, Growth Lead and Sustainability Expert, FutureLabs Ventures engages in conversation with Roslyn Chua, Head of Bayer Crop Science Digital Farming Solutions (DFS) in APAC. 

Key highlights of the discussion

Roslyn shares her views on building and scaling corporate ventures that deliver impact and growth. She appraises the crucial role of farmers and ecosystem in enabling sustainable and regenerative agriculture. Roslyn also elaborates on some of the key innovation led objectives Bayer has set for themselves and the interplay of innovation with corporate venture building.  

The conversation then moves to addressing the key challenges and tools needed toward establishing venture building as a key lever for growth in corporate innovation. Here they explore the role of technology in making agricultural production more efficient and sustainable. 

The conversation underscores the pivotal role of technology, with Roslyn offering guidance on essential measures that corporations should consider in building ventures. These steps are designed to foster a more supportive environment for nurturing ventures. 

Roslyn and Sheetal also discuss some of the biggest enablers of corporate venture building and how corporations can build the mechanisms to fund and support new businesses.  

When taking ventures from test and learn to commercial, Rosyln recommends determining clear strategic, team and financial targets while aligning expectations across the parent company She cites examples of how the implementation of the APAC New Business Model strategy has successfully fostered innovation using a unique approach. Her extensive experiences and profound insights serve as a wellspring of inspiration for both corporate entities and individuals endeavoring to establish scalable and transformative ventures that address global needs. 

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About the speaker(s)

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Roslyn Chua

Roslyn Chua is the Head of Crop Science Digital Farming Solutions (DFS) in APAC.  In this role, she leads the development and implementation of the APAC New Business Model strategy, developing people and teams that take ventures from test & learn to commercial, increasing the engagement of our strategic partners at the farm-level, and continuing the strong entrepreneurial culture to innovate and deliver solutions to farmers. She is a member of the DFS Leadership team as well as the CS APAC Leadership Team.   

Roslyn has worked at Bayer for over 10 years in various leadership positions in Marketing, Strategy, and Digital Farming leading teams in Asia, Europe, and North America. In the digital farming industry, Roslyn has a proven track record of building digitally enabled Tailored Solutions in Crop Protection that farmers use at scale in 10 countries globally.  

Roslyn has an MBA from China Europe International Business School (CEIBS), China and a Bachelor of Science degree from Ateneo de Manila University, Philippines. Roslyn is based in Singapore with her husband Jannis, and daughter Liv. She enjoys cooking, traveling, and hunting for life-changing food experiences. Roslyn is a native speaker in both English and Filipino. 

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Sheetal Khullar

Sheetal is the Growth Lead and Sustainability Expert at FutureLabs Ventures  

She leads the sustainability practice dedicated to building scalable and transformative climate tech ventures.  

She has more than a decade of leadership experience in developing sustainability solutions for businesses in the food tech, renewables, e-commerce, and consumer goods sectors and her expertise lies in Decarbonization Solutions, Sustainable Business Models, and Energy & Carbon Markets.